Following on from the release of their smooth and bouncing singles ‘Snowfall’ and ‘The War’ in recent months, East London-based duo Hi Frisco now look to turn things up a notch as they deliver their brand new cut ‘Gold’. Accompanying the single is the warped and abstract video courtesy of Alex Evans at Flower Up, offering a perfect visual slice to reflect the sound.
Following in the same psychedelic vein as MGMT and The Flaming Lips, ‘Gold’ looks to become the pair’s most anthemic offering to date. Filled with a cacophonous production of pounding drums, soaring synths and Kevin Parker approved vocal delivery, their newest delight looks set to rattle sound systems up and down the country.
Speaking about the new track, the group said, “Initially, Gold was way out of character from the songs we’d been writing. The main thing we wanted to avoid in taking it forward was making it too overtly rock. We wanted it to be more weird/blown out, than heavy. Henry says that lyrically, the song is a lament about trying and being knocked back, by myself and my own insecurities. The chorus line ‘as pure as snow, as strong as gold’ is having that innocent blind ambition to make it all work out somehow, the seeming invincibility of youth, and unwavering drive which I always struggled with. For me, it’s a song of aspiration.”
They’re currently in the process of mastering their upcoming live performance, for which they hope to employ a wider line-up and ensure the live versions are as expansive and impressive as their studio counterparts. Work on a debut album, poised for 2020, is now underway, with more experimentation and sharp songwriting taking place in their hallowed studio space.
Watch the video for Gold below